Do you happen to be a Pennsylvania Winemaker with no vineyard? No Problem. Perhaps your real calling is that you’re a city dwelling vintner. Besides, the grapes only care about where they are grown and not where they are crushed. With that in mind, have you considered that maybe there is an Urban Winery in your future? If so, your time is now. Advances in both technology and transport are on your side. Today, there is a growing recognition that you really don’t have to have the dirt to start your own Urban Winery. Instead, your grapes can be grown in a remote location with you transporting them to your urban facility for crushing, fermenting, and aging.
Typically when we think of wineries, most of us think of expansive vineyards overlooking large gardens with a view. The Urban Winery is a growing yet different phenomenon. As the winemaker you can locate your winemaking production facility in an urban setting within a city rather than the traditional rural setting typically in close proximity to the nearby vineyard.
The upside of course is that you can attract all of today’s millennial’s who enjoy that frequented city dwelling lifestyle. This concept has all kinds of possibilities. Conceptually you’d be bringing the consumer intimately closer to the winemaking experience in a much more meaningful way, far beyond the wine bar experience. Your Urban Winery can be “the” gathering spot for the neighborhood locals who drop in to sip and take a few bottles of Pennsylvania wine home.
Urban wineries are rapidly cropping up across America. You could now find them in New York, California, Ohio, Maryland and Washington State to name a few.
So, if you’re ready to grab hold of those urban dwellers and are ready to provide them with an authentic winery experience– perhaps there is a Urban Winery in your future. Go for it Pennsylvania Winemakers!