Pennsylvania’s Governor Corbett recently signed into law Act 11 (HB 148) which has made numerous changes to various sections of the Liquor Code. The Act made changes include adding a definition of “happy hour” and permitting retail liquor licensees to hold happy hour pricing up to four (4) hours per day and up to fourteen (14) hours per week. “Happy hour” is now defined as “the period of time during which a licensee discounts alcoholic beverages”. While the maximum period remains fourteen (14 hours per week, licensees will be able to adjust the length of their daily happy hours to take advantage of slow/busy days as long as the maximum limits are not exceeded. The hours need not be consecutive, but prohibitions against giving discounts between midnight and closing remains intact.
Three large changes have occurred for Pennsylvania’s Limited Wineries.
1) Effective immediately a limited winery can sell food for consumption on or off the main licensed premises and at its additional Board approved locations. It can also now sell wine by the glass at both its main premises and its satellite locations.
2) Effective immediately, a limited winery is now allowed to sell its alcoholic products from 9:00 am to 11:00 p.m, extending from the old 9:00 p.m. closing. The old law regarding expanded hours for the holiday period has been deleted.
3) Effective July 28, 2011, a limited winery will be able to apply for a “farmers market permit” for the sale of its product at more than one (1) famers market at any given time. The permit fee is $250.00 annually and there is no limit as to the number of days it can be used in that year. The limited winery can sell by the bottle or in case lots. All sales must occur during the standard operating hours of the farmers market. Samples must be free and cannot exceed one (1) fluid ounce per brand.
For more on the new changes to the liquor laws read: What Licensees Should Know About Act 11 of 2011.